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Webflow

Verified Sep 2026

Visual website builder and CMS; affiliates earn 50% of a new customer's first subscription for up to 12 months, with a 90-day cookie, tracked on PartnerStack.

B2B & Tools Recurring (12 mo) Not disclosed PartnerStack
Join Webflow →

Applications reviewed manually (1-2 weeks).

Commission
50% +
50% for up to 12 months
Cookie
90d
90 days
Est. EPC
$2.15
Affilobase estimate
Payout model
Recurring
Recurring · 12 months
Network
PartnerStack
Min. payout Not disclosed
Converts on
Subscription
Intermediate level

Program terms

50% revenue share on a new customer's first paid Site or Workspace plan, for the lesser of 12 months or until cancellation. Pro affiliates (25 new customers per year) add 10% and Premium affiliates (100 per year) add 15% for up to 12 months on renewals after the first year.

Commission rate 50% for up to 12 months
Cookie duration 90 days
Commission model Recurring · 12 months
Conversion trigger Subscription
Platform / network PartnerStack
Tier structure Affiliate (50% for 12 months), Pro (+10% on renewals, 25 customers/year), Premium (+15% on renewals, 100 customers/year)
Minimum payout Not disclosed
Payment methods PayPal, Stripe
Payout schedule Monthly, by the 15th of the month after purchase approval
Refund / lock period Commission calculated on fees actually received, after discounts, credits and promotions
Approval Manual (1-2 weeks)
Countries accepted Not disclosed
Brand bidding Forbidden
Paid ads Restricted
Coupon / cashback sites Forbidden
Currency Not disclosed
Program status Active
Last verified Sep 2026 · official program terms
What partners get
  • Renewal bonus for Pro and Premium affiliates
Program rules
  • No bidding on Webflow marks, variations or misspellings in search or other online advertising
  • No use of Webflow marks in keyword ad targeting
  • No coupon websites
  • No self-referrals
  • No cookie stuffing or misleading redirects
  • One-to-one client referrals belong in the Certified Partner Program

Checked in September 2026 against webflow.com, help.webflow.com. Terms change: confirm on the official page before you promote.

Affilobase Score
75/100

Strong — solid anchor program for the right channel

Medium traffic needed B2B & Tools Subscription Intermediate affiliates
How the score is built
Earning potential 25% 95/100
Conversion potential 15% 76/100
Recurring value 15% 84/100
Cookie duration 10% 30/100
Brand demand 10% 66/100
Promotion flexibility 10% 68/100
Affiliate friendliness 10% 72/100
Data confidence 5% 78/100
Best for
SEO and Blog content aimed at b2b & tools buyers
Audiences that stay subscribed — the commission keeps paying
Any market — the program accepts worldwide traffic
Why promote this
50% for up to 12 months on recurring (12 mo), tracked through PartnerStack.
Recurring revenue compounds: each retained referral keeps earning after the first month.
A 90 days window gives evergreen content time to convert long after publication.
Avoid if
Your audience does not sit in the B2B & Tools space
You need instant approval and payouts under Not disclosed
You have no owned audience to promote to
Main drawback

Earnings depend on retention — if referred customers churn early, the recurring tail disappears.

How to promote Webflow

Channel fit scored by our editors — allowed is not the same as recommended.

96% overall fit
🥇 SEO 96%
🥈 Blog 96%
🥉 Comparison 96%
YouTube 77%
Email 77%
Google Ads 58%
Communities 58%
Meta Ads 38%
TikTok 29%
Short-form 29%
Instagram 29%
Allowed traffic
SEO / organic content Allowed
Email marketing Allowed
YouTube walkthroughs Allowed
Google Ads Restricted
Meta Ads Restricted
Brand bidding Forbidden
Coupon / cashback Forbidden
Recommended content
Reviews Comparisons Case studies Tutorials
Keyword angles that convert
webflow review Review
webflow affiliate program High intent
best b2b & tools affiliate programs Best-of
webflow alternatives Comparison
webflow pricing High intent

Strengths and watch-outs

What works well
Recurring commission keeps paying after the first sale
Commission of 50% for up to 12 months on recurring (12 mo)
Long 90 days attribution window
Runs on PartnerStack — reliable tracking and payouts
Watch out for
Approval and tracking depend on PartnerStack
Recurring revenue only builds with retained customers
Terms can change; re-check the public program page before scaling
Category is competitive in search — differentiated content is required

Payouts and tracking

Schedule
Monthly, by the 15th of the month after purchase approval
Methods
PayPal, Stripe
Minimum
Not disclosed
Lock period
Commission calculated on fees actually received, after discounts, credits and promotions
What does Webflow pay affiliates?

50% revenue share on a new customer's first paid Site or Workspace plan, for the lesser of 12 months or until cancellation. Pro affiliates (25 new customers per year) add 10% and Premium affiliates (100 per year) add 15% for up to 12 months on renewals after the first year.

How long is the cookie?

90 days.

Which platform runs the program?

PartnerStack.

When and how are commissions paid?

Monthly, by the 15th of the month after purchase approval. Methods: PayPal, Stripe.

Who can join?

Applications reviewed manually (1-2 weeks). Countries: Not disclosed.

Are paid ads, brand bidding or coupon sites allowed?

Brand bidding is forbidden; paid ads are restricted; coupon and cashback sites are forbidden.

Earnings calculator

Estimate what Webflow could pay on your own traffic.

Monthly visitors 10,000
500200k
Click-through to program 8%
1%30%
Click-to-conversion rate 2.8%
0.2%15%
Commission per referral, per month program avg $45 / mo
$
Average months a referral stays 12
1 month36 months
Avg. monthly in year one 22 conversions / mo
$6,552
Clicks sent to program 800
Value per referral (12 mo) $540
Lifetime value of one month's referrals $12,096
Estimated year one $78,624

Estimates only — actual earnings depend on approval, traffic quality, refunds and the program's current rates.

Break-even view

At 22 conversions a month you add about $1,008 of new recurring commission every month. With 12 months of average retention each referral is worth $540, and the run rate settles near $12,096 per month.

Half your traffic $3,276 / mo
Current estimate $6,552 / mo
Double conversion rate $13,104 / mo
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