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eBay Partner Network

Verified Sep 2026

eBay's own affiliate program paying 1-4% of the sale price by category, with per-sale caps and a 24-hour click window.

Retail & Ecommerce One-time US, UK, Canada, Australia and 10 European eBay sites In-house
Join eBay Partner Network →

Applications reviewed manually.

Commission
1-4%
1-4% of sale, capped per category
Cookie
1d
24 hours
Est. EPC
$0.68
Affilobase estimate
Payout model
Per sale
One-time payout
Network
In-house
Min. payout $10
Converts on
Sale
Intermediate level

Program terms

Percentage of gross merchandise bought (excluding shipping and tax): 4% Fashion, eBay Motors and All Other; 3% Collectibles, Home & Garden, Lifestyle, Media, Vehicle Parts; 2.5% Business & Industrial; 2% most Electronics; 1.5% Computers, Tablets & Networking; 1% Real Estate. Caps per transaction are $550 for most categories, $225 for Business & Industrial and $100 for eBay Motors and Real Estate.

Commission rate 1-4% of sale, capped per category
Cookie duration 24 hours (last click)
Commission model Per sale
Conversion trigger Sale
Platform / network In-house
Tier structure No tiers published
Minimum payout $10
Payment methods Not disclosed
Payout schedule Monthly, for the previous month's transactions
Refund / lock period Commission debited for reversed, non-bona fide or failed transactions; disputes within 60 days
Approval Manual
Countries accepted US, UK, Canada, Australia and 10 European eBay sites
Brand bidding Forbidden
Paid ads Restricted
Coupon / cashback sites Restricted
Currency USD
Program status Active
Last verified Sep 2026 · official program terms
Eligibility restriction

Only accepts traffic from: US, UK, Canada, Australia and 10 European eBay sites

What partners get
  • Feeds and APIs for developers
  • eBay Ambassador creator program (US and UK)
  • EPN exclusive coupon program
  • Payment in 11 currencies
Program rules
  • No paid search keywords containing eBay trademarks or variations
  • Paid search campaigns must add eBay as a negative keyword and may not redirect straight to eBay
  • No brand terms in company or domain names
  • Incentive or reward programs require prior written approval
  • Email or SMS promotion requires prior written approval
  • No sniping or auto-bidding software

Checked in September 2026 against partnernetwork.ebay.com, secureir.ebaystatic.com. Terms change: confirm on the official page before you promote.

Affilobase Score
54/100

Situational — good in its niche, weak outside it

Medium traffic needed Retail & Ecommerce Sale Intermediate affiliates
How the score is built
Earning potential 25% 44/100
Conversion potential 15% 70/100
Recurring value 15% 34/100
Cookie duration 10% 30/100
Brand demand 10% 66/100
Promotion flexibility 10% 68/100
Affiliate friendliness 10% 72/100
Data confidence 5% 78/100
Best for
✔ SEO and Blog content aimed at retail & ecommerce buyers
✔ Audiences ready to buy now, since this pays once per sale
✔ Traffic from US, UK, Canada, Australia and 10 European eBay sites
Why promote this
▸ 1-4% of sale, capped per category on one-time, run directly by the brand.
▸ Clean one-off payout — earnings are predictable per conversion, with no churn risk.
▸ Fits high-intent content where the reader decides in the same session.
Avoid if
✖ Only accepts traffic from: US, UK, Canada, Australia and 10 European eBay sites
✖ You rely on slow-converting readers — the cookie is only 24 hours
✖ You have no owned audience to promote to
Main drawback

No recurring revenue, so every month starts from zero volume.

How to promote eBay Partner Network

Channel fit scored by our editors — allowed is not the same as recommended.

77% overall fit
🥇 SEO 77%
🥈 Blog 77%
🥉 TikTok 77%
Short-form 77%
Instagram 77%
YouTube 67%
Comparison 67%
Email 58%
Meta Ads 58%
Communities 58%
Google Ads 29%
Allowed traffic
SEO / organic content Allowed
Email marketing Allowed
YouTube walkthroughs Allowed
Google Ads Restricted
Meta Ads Restricted
Brand bidding Forbidden
Coupon / cashback Restricted
Recommended content
Reviews Buying guides Best-of articles
Keyword angles that convert
ebay partner network review Review
ebay partner network affiliate program High intent
best retail & ecommerce affiliate programs Best-of
ebay partner network alternatives Comparison
ebay partner network pricing High intent

Strengths and watch-outs

What works well
✔ Straightforward one-time payout per sale
✔ Commission of 1-4% of sale, capped per category on one-time
✔ Fast-converting offer with a 24 hours window
✔ Direct relationship with the brand, no network cut
Watch out for
✖ Short cookie window leaves little time to convert
✖ No recurring revenue — every month starts from zero
✖ Terms can change; re-check the public program page before scaling
✖ Category is competitive in search — differentiated content is required

Payouts and tracking

Schedule
Monthly, for the previous month's transactions
Methods
Not disclosed
Minimum
$10
Lock period
Commission debited for reversed, non-bona fide or failed transactions; disputes within 60 days
What does eBay Partner Network pay affiliates?

Percentage of gross merchandise bought (excluding shipping and tax): 4% Fashion, eBay Motors and All Other; 3% Collectibles, Home & Garden, Lifestyle, Media, Vehicle Parts; 2.5% Business & Industrial; 2% most Electronics; 1.5% Computers, Tablets & Networking; 1% Real Estate. Caps per transaction are $550 for most categories, $225 for Business & Industrial and $100 for eBay Motors and Real Estate.

How long is the cookie?

24 hours, last click attribution.

Which platform runs the program?

In-house, with a minimum payout of $10.

When and how are commissions paid?

Monthly, for the previous month's transactions.

Who can join?

Applications reviewed manually. Countries: US, UK, Canada, Australia and 10 European eBay sites.

Are paid ads, brand bidding or coupon sites allowed?

Brand bidding is forbidden; paid ads are restricted; coupon and cashback sites are restricted.

Earnings calculator

Estimate what eBay Partner Network could pay on your own traffic.

Monthly visitors 10,000
500200k
Click-through to program 8%
1%30%
Click-to-conversion rate 2.8%
0.2%15%
Commission per conversion program avg $4
$
Estimated monthly 22 conversions / mo
$90
Clicks sent to program 800
Value per conversion $4
Revenue per 1,000 visitors $9
Estimated year one $1,075

Estimates only — actual earnings depend on approval, traffic quality, refunds and the program's current rates.

Break-even view

You need about 250 conversions to reach $1,000, which at this conversion rate takes roughly 12 month(s) of traffic at your current numbers.

Half your traffic $45 / mo
Current estimate $90 / mo
Double conversion rate $179 / mo
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