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AdGuard

Verified Sep 2026

Ad blocker, VPN and DNS privacy software; the in-house program pays up to 70% in month one, 20-50% on renewals, with a 365-day cookie.

Apps & Mobile Recurring (12 mo) Worldwide (excluding jurisdictions where participation is unlawful) In-house
Join AdGuard →

The approval process is not published; check the program page.

Commission
Up to 70% +
Up to 70% first month, up to 50% renewals
Cookie
365d
365 days
Est. EPC
$3.55
Affilobase estimate
Payout model
Recurring
Recurring
Network
In-house
Min. payout $20
Converts on
Subscription
Intermediate level

Program terms

First-month welcome rates: Ad Blocker 70%, VPN 60%, DNS Personal 60%, DNS Team 40%. Standard rates on later sales and renewals: Ad Blocker 50%, VPN 40%, DNS Personal 40%, DNS Team 20%. Plus 5% of referred affiliates' sales.

Commission rate Up to 70% first month, up to 50% renewals
Cookie duration 365 days
Commission model Recurring
Conversion trigger Subscription
Platform / network In-house
Tier structure Higher first-month welcome rate, then standard renewal rate
Minimum payout $20
Payment methods Mellow (Solar Staff), PayPal, Crypto (USDT TRC20)
Payout schedule Weekly, on Thursdays
Refund / lock period Commission voided and deducted if the purchase is refunded or cancelled
Approval Not disclosed
Countries accepted Worldwide (excluding jurisdictions where participation is unlawful)
Brand bidding Forbidden
Paid ads Restricted
Coupon / cashback sites Restricted
Currency USD
Program status Active
Last verified Sep 2026 · official program terms
What partners get
  • 5% sub-affiliate commission
  • Personal promo codes (up to 75% off VPN, 30% Ad Blocker, 20% DNS)
  • Marketing materials
  • Real-time tracking
Program rules
  • No bidding on AdGuard trademarks or misspellings in paid search
  • Paid search traffic must land on the affiliate's own content page (no direct linking)
  • No posting promo codes on third-party coupon sites
  • No sub-affiliate networks without written approval
  • No spam, pop-ups, cookie stuffing or product bundling

Checked in September 2026 against adguard.com, adguardpartner.com. Terms change: confirm on the official page before you promote.

Affilobase Score
83/100

Strong — solid anchor program for the right channel

Medium traffic needed Apps & Mobile Subscription Intermediate affiliates
How the score is built
Earning potential 25% 96/100
Conversion potential 15% 76/100
Recurring value 15% 84/100
Cookie duration 10% 100/100
Brand demand 10% 66/100
Promotion flexibility 10% 68/100
Affiliate friendliness 10% 72/100
Data confidence 5% 78/100
Best for
✔ YouTube and SEO content aimed at apps & mobile buyers
✔ Audiences that stay subscribed — the commission keeps paying
✔ Traffic from Worldwide (excluding jurisdictions where participation is unlawful)
Why promote this
▸ Up to 70% first month, up to 50% renewals on recurring (12 mo), run directly by the brand.
▸ Recurring revenue compounds: each retained referral keeps earning after the first month.
▸ A 365 days window gives evergreen content time to convert long after publication.
Avoid if
✖ Your audience does not sit in the Apps & Mobile space
✖ You need instant approval and payouts under $20
✖ You have no owned audience to promote to
Main drawback

Earnings depend on retention — if referred customers churn early, the recurring tail disappears.

How to promote AdGuard

Channel fit scored by our editors — allowed is not the same as recommended.

80% overall fit
🥇 YouTube 86%
🥈 SEO 77%
🥉 Blog 77%
TikTok 77%
Short-form 77%
Instagram 77%
Comparison 77%
Email 67%
Meta Ads 67%
Communities 67%
Google Ads 38%
Allowed traffic
SEO / organic content Allowed
Email marketing Allowed
YouTube walkthroughs Allowed
Google Ads Restricted
Meta Ads Restricted
Brand bidding Forbidden
Coupon / cashback Restricted
Recommended content
Reviews Best-of articles Comparisons Product demos Tutorials
Keyword angles that convert
adguard review Review
adguard affiliate program High intent
best apps & mobile affiliate programs Best-of
adguard alternatives Comparison
adguard pricing High intent

Strengths and watch-outs

What works well
✔ Recurring commission keeps paying after the first sale
✔ Commission of Up to 70% first month, up to 50% renewals on recurring (12 mo)
✔ Long 365 days attribution window
✔ Direct relationship with the brand, no network cut
Watch out for
✖ Approval and tracking depend on In-house
✖ Recurring revenue only builds with retained customers
✖ Terms can change; re-check the public program page before scaling
✖ Category is competitive in search — differentiated content is required

Payouts and tracking

Schedule
Weekly, on Thursdays
Methods
Mellow (Solar Staff), PayPal, Crypto (USDT TRC20)
Minimum
$20
Lock period
Commission voided and deducted if the purchase is refunded or cancelled
What does AdGuard pay affiliates?

First-month welcome rates: Ad Blocker 70%, VPN 60%, DNS Personal 60%, DNS Team 40%. Standard rates on later sales and renewals: Ad Blocker 50%, VPN 40%, DNS Personal 40%, DNS Team 20%. Plus 5% of referred affiliates' sales.

How long is the cookie?

365 days.

Which platform runs the program?

In-house, with a minimum payout of $20.

When and how are commissions paid?

Weekly, on Thursdays. Methods: Mellow (Solar Staff), PayPal, Crypto (USDT TRC20).

Who can join?

The approval process is not published; check the program page. Countries: Worldwide (excluding jurisdictions where participation is unlawful).

Are paid ads, brand bidding or coupon sites allowed?

Brand bidding is forbidden; paid ads are restricted; coupon and cashback sites are restricted.

Earnings calculator

Estimate what AdGuard could pay on your own traffic.

Monthly visitors 10,000
500200k
Click-through to program 8%
1%30%
Click-to-conversion rate 2.8%
0.2%15%
Commission per referral, per month program avg $63 / mo
$
Average months a referral stays 12
1 month36 months
Avg. monthly in year one 22 conversions / mo
$9,173
Clicks sent to program 800
Value per referral (12 mo) $756
Lifetime value of one month's referrals $16,934
Estimated year one $110,074

Estimates only — actual earnings depend on approval, traffic quality, refunds and the program's current rates.

Break-even view

At 22 conversions a month you add about $1,411 of new recurring commission every month. With 12 months of average retention each referral is worth $756, and the run rate settles near $16,934 per month.

Half your traffic $4,586 / mo
Current estimate $9,173 / mo
Double conversion rate $18,346 / mo
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