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New Balance

Checked Sep 2026

Athletic footwear and apparel brand; its US affiliate program runs on Impact for family-friendly sites, with third-party sources reporting commission from about 2%.

Fashion & Beauty One-time United States (regional New Balance stores run separate programs) Impact
Join New Balance →

Applications reviewed manually.

Commission
From 2% per sale
From 2% per sale
Cookie
30d
30 days
Est. EPC
$0.59
Affilobase estimate
Payout model
Per sale
One-time payout
Network
Impact
Min. payout Not disclosed
Converts on
Sale
Intermediate level

Program terms

No official rate could be read. Creator Hero (May 2026) reports a 2% starting rate on Impact with increases based on performance; UpPromote lists 2-5%; the FlexOffers New Balance Athletics listing (Aug 2026) shows 3.2% of online sales and New Balance Canada 3.2%.

Commission rate From 2% per sale
Cookie duration 30 days
Commission model Per sale
Conversion trigger Sale
Platform / network Impact
Tier structure Starting rate can increase based on performance (third-party)
Minimum payout Not disclosed
Payment methods Not disclosed
Payout schedule Not disclosed
Refund / lock period Not disclosed
Approval Manual
Countries accepted United States (regional New Balance stores run separate programs)
Brand bidding Not disclosed
Paid ads Not disclosed
Coupon / cashback sites Restricted
Currency USD
Program status Active
Last verified Sep 2026 · mainly third-party sources
Eligibility restriction

Only accepts traffic from: United States (regional New Balance stores run separate programs)

Program rules
  • Family-friendly websites only
  • Must be an Impact member and accept the program terms
  • Gift cards and non-commissionable items excluded (FlexOffers listing)

Checked in September 2026 against newbalance.com, ee.newbalance.eu, creator-hero.com, flexoffers.com, ui.awin.com. Terms change: confirm on the official page before you promote.

Affilobase Score
54/100

Situational — good in its niche, weak outside it

Medium traffic needed Fashion & Beauty Sale Intermediate affiliates
How the score is built
Earning potential 25% 42/100
Conversion potential 15% 70/100
Recurring value 15% 34/100
Cookie duration 10% 30/100
Brand demand 10% 66/100
Promotion flexibility 10% 68/100
Affiliate friendliness 10% 72/100
Data confidence 5% 78/100
Best for
✔ TikTok and Short-form content aimed at fashion & beauty buyers
✔ Audiences ready to buy now, since this pays once per sale
✔ Traffic from United States (regional New Balance stores run separate programs)
Why promote this
▸ From 2% per sale on one-time, tracked through Impact.
▸ Clean one-off payout — earnings are predictable per conversion, with no churn risk.
▸ Fits high-intent content where the reader decides in the same session.
Avoid if
✖ Only accepts traffic from: United States (regional New Balance stores run separate programs)
✖ You need instant approval and payouts under Not disclosed
✖ You have no owned audience to promote to
Main drawback

No recurring revenue, so every month starts from zero volume.

How to promote New Balance

Channel fit scored by our editors — allowed is not the same as recommended.

96% overall fit
🥇 TikTok 96%
🥈 Short-form 96%
🥉 Instagram 96%
Meta Ads 86%
YouTube 67%
SEO 58%
Blog 58%
Email 58%
Google Ads 48%
Comparison 48%
Communities 48%
Allowed traffic
SEO / organic content Allowed
Email marketing Allowed
YouTube walkthroughs Allowed
Google Ads Not disclosed
Meta Ads Not disclosed
Brand bidding Not disclosed
Coupon / cashback Restricted
Recommended content
Product demos Best-of articles Coupons
Keyword angles that convert
new balance review Review
new balance affiliate program High intent
best fashion & beauty affiliate programs Best-of
new balance alternatives Comparison
new balance pricing High intent

Strengths and watch-outs

What works well
✔ Straightforward one-time payout per sale
✔ Commission of From 2% per sale on one-time
✔ Fast-converting offer with a 30 days window
✔ Runs on Impact — reliable tracking and payouts
Watch out for
✖ Approval and tracking depend on Impact
✖ No recurring revenue — every month starts from zero
✖ Terms can change; re-check the public program page before scaling
✖ Category is competitive in search — differentiated content is required

Payouts and tracking

Schedule
Not disclosed
Methods
Not disclosed
Minimum
Not disclosed
Lock period
Not disclosed
What does New Balance pay affiliates?

No official rate could be read. Creator Hero (May 2026) reports a 2% starting rate on Impact with increases based on performance; UpPromote lists 2-5%; the FlexOffers New Balance Athletics listing (Aug 2026) shows 3.2% of online sales and New Balance Canada 3.2%.

How long is the cookie?

30 days.

Which platform runs the program?

Impact.

When and how are commissions paid?

Not disclosed.

Who can join?

Applications reviewed manually. Countries: United States (regional New Balance stores run separate programs).

Are paid ads, brand bidding or coupon sites allowed?

Coupon and cashback sites are restricted.

Earnings calculator

Estimate what New Balance could pay on your own traffic.

Monthly visitors 10,000
500200k
Click-through to program 8%
1%30%
Click-to-conversion rate 2.8%
0.2%15%
Commission per conversion program avg $4
$
Estimated monthly 22 conversions / mo
$90
Clicks sent to program 800
Value per conversion $4
Revenue per 1,000 visitors $9
Estimated year one $1,075

Estimates only — actual earnings depend on approval, traffic quality, refunds and the program's current rates.

Break-even view

You need about 250 conversions to reach $1,000, which at this conversion rate takes roughly 12 month(s) of traffic at your current numbers.

Half your traffic $45 / mo
Current estimate $90 / mo
Double conversion rate $179 / mo
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