⊕
Affilobase
List Your ProgramList
Home/ All programs/ Mailchimp
Preview another program
Mailchimp logo

Mailchimp

Verified Sep 2026

Email and SMS marketing platform; no open affiliate program, but its free Mailchimp & Co agency/freelancer partner program pays 25% on new referrals and 5% on managed revenue.

Email Marketing Recurring (12 mo) Not disclosed In-house
Visit Mailchimp partner page →

No public affiliate program: the link opens the partner or referral page.

Commission
25% +
25% new / 5% managed
Cookie
30d
30 days
Est. EPC
$1.63
Affilobase estimate
Payout model
Recurring
Recurring · 12 months (24 for Partners, 36 for Pro Partners)
Network
In-house
Min. payout No minimum
Converts on
Sale
Intermediate level

Program terms

Mailchimp & Co members earn 25% commission on New Customer Referrals and 5% on Managed Customer Revenue. Earning duration is up to 12 months for members, 24 months for Partners and 36 months for Pro Partners.

Commission rate 25% new / 5% managed
Cookie duration 30 days
Commission model Recurring · 12 months (24 for Partners, 36 for Pro Partners)
Conversion trigger Sale
Platform / network In-house
Tier structure Member (12 months), Partner (24 months), Pro Partner (36 months) earning duration
Minimum payout No minimum
Payment methods Payoneer
Payout schedule Quarterly
Refund / lock period Not disclosed
Approval Auto
Countries accepted Not disclosed
Brand bidding Not disclosed
Paid ads Not disclosed
Coupon / cashback sites Not disclosed
Currency Not disclosed
Program status No public program
Last verified Sep 2026 · official program terms
Eligibility restriction

No public affiliate program: only the partner or referral scheme described below exists.

What partners get
  • Experts Directory listing for higher tiers
  • Priority support
  • Co-marketing materials
  • Training for managing client accounts
Program rules
  • Must be actively connected to 2 or more customer accounts and sign in to each regularly within the quarter
  • Referred customers must be on paid plans
  • New referrals must connect to the member's account within 30 days of sign-up
  • Payoneer account and acceptance of Rewards Program terms required

Checked in September 2026 against mailchimp.com. Terms change: confirm on the official page before you promote.

Affilobase Score
69/100

Situational — good in its niche, weak outside it

Medium traffic needed Email Marketing Sale Intermediate affiliates
How the score is built
Earning potential 25% 68/100
Conversion potential 15% 76/100
Recurring value 15% 84/100
Cookie duration 10% 30/100
Brand demand 10% 66/100
Promotion flexibility 10% 68/100
Affiliate friendliness 10% 72/100
Data confidence 5% 78/100
Best for
✔ Blog and Email content aimed at email marketing buyers
✔ Audiences that stay subscribed — the commission keeps paying
✔ Any market — the program accepts worldwide traffic
Why promote this
▸ 25% new / 5% managed on recurring (12 mo), run directly by the brand.
▸ Recurring revenue compounds: each retained referral keeps earning after the first month.
▸ Fits high-intent content where the reader decides in the same session.
Avoid if
✖ No public affiliate program: only the partner or referral scheme described below exists.
✖ You need instant approval and payouts under No minimum
✖ You have no owned audience to promote to
Main drawback

Earnings depend on retention — if referred customers churn early, the recurring tail disappears.

How to promote Mailchimp

Channel fit scored by our editors — allowed is not the same as recommended.

93% overall fit
🥇 Blog 96%
🥈 Email 96%
🥉 SEO 86%
Comparison 86%
YouTube 77%
Communities 67%
Google Ads 58%
Meta Ads 48%
Short-form 38%
Instagram 38%
TikTok 29%
Allowed traffic
SEO / organic content Allowed
Email marketing Allowed
YouTube walkthroughs Allowed
Google Ads Not disclosed
Meta Ads Not disclosed
Brand bidding Not disclosed
Coupon / cashback Not disclosed
Recommended content
Reviews Comparisons Tutorials Case studies
Keyword angles that convert
mailchimp review Review
mailchimp affiliate program High intent
best email marketing affiliate programs Best-of
mailchimp alternatives Comparison
mailchimp pricing High intent

Strengths and watch-outs

What works well
✔ Recurring commission keeps paying after the first sale
✔ Commission of 25% new / 5% managed on recurring (12 mo)
✔ Fast-converting offer with a 30 days window
✔ Direct relationship with the brand, no network cut
Watch out for
✖ Approval and tracking depend on In-house
✖ Recurring revenue only builds with retained customers
✖ Terms can change; re-check the public program page before scaling
✖ Category is competitive in search — differentiated content is required

Payouts and tracking

Schedule
Quarterly
Methods
Payoneer
Minimum
No minimum
Lock period
Not disclosed
What does Mailchimp pay affiliates?

Mailchimp & Co members earn 25% commission on New Customer Referrals and 5% on Managed Customer Revenue. Earning duration is up to 12 months for members, 24 months for Partners and 36 months for Pro Partners.

How long is the cookie?

30 days.

Which platform runs the program?

In-house, with a minimum payout of No minimum.

When and how are commissions paid?

Quarterly. Methods: Payoneer.

Who can join?

No public affiliate program: the link opens the partner or referral page. Countries: Not disclosed.

Are paid ads, brand bidding or coupon sites allowed?

The program does not publish its rules on paid ads, brand bidding or coupon sites.

Earnings calculator

Estimate what Mailchimp could pay on your own traffic.

Monthly visitors 10,000
500200k
Click-through to program 8%
1%30%
Click-to-conversion rate 2.8%
0.2%15%
Commission per referral, per month program avg $23 / mo
$
Average months a referral stays 12
1 month36 months
Avg. monthly in year one 22 conversions / mo
$3,349
Clicks sent to program 800
Value per referral (12 mo) $276
Lifetime value of one month's referrals $6,182
Estimated year one $40,186

Estimates only — actual earnings depend on approval, traffic quality, refunds and the program's current rates.

Break-even view

At 22 conversions a month you add about $515 of new recurring commission every month. With 12 months of average retention each referral is worth $276, and the run rate settles near $6,182 per month.

Half your traffic $1,674 / mo
Current estimate $3,349 / mo
Double conversion rate $6,698 / mo
Share this program
Send the terms and the calculator to someone deciding on it